Prime Video's most-watched Week 5 Thursday Night Football game on record adds to their milestones, shifting streaming conversation

Welcome back to Bucholtz Sports Media! This post is an exclusive for our premium subscribers, who you can join here. Now, on to the piece... The most-watched Thursday Night Football Week 5 game ever, between a 2-2 and an 0-4 team An external shot of AT&T Stadium at the start of Prime Video's Oct. 8, 2026 Thursday Night Football broadcast. (NFL on YouTube.) When it comes to ratings, internal records (better numbers than a broadcaster's own previous coverage of an event) are nice, but external...